|By Shelly Palmer||
|June 15, 2014 03:01 AM EDT||
Tickets? Check. Passport? Check. Invitations to awesome parties and events? Check. Mobile phone? Che… err… um… mobile phone? Smart phone? Cell phone?
Heading to the south of France for a conference that self-describes as “the world’s greatest celebration of creative communications in all its forms,” I’m expecting to see some amazing examples of mobile creativity. After all, we live in a connected world that is “mobile first.”
But mobile means something different in almost every market. Technology is heterogeneously deployed country-by-country, and even region-by-region. Smartphones are not all smart. Android phones are not all Google Play-enabled and Apple does not dominate outside the United States.
Up Close and Personal
If you need an up close and personal example of regional mobile issues, you’ll get one when you arrive in Cannes with a non-French mobile device.
First, you will notice that the rates for making and receiving calls are reminiscent of mobile phone plans in the 90s. American Verizon customers (who have not purchased the $29.95 per month international roaming add-on) may pay several dollars per minute. Even with the plan, calls are $.99 per minute, txts are $.05 and you only get 25MB of data. That’s enough for about one day of heavy e-mail, a few Google maps and some light web browsing. AT&T, T-Mobile and Sprint customers won’t fare much better. If you use your phone in France the way you use it in America, you’ll spend somewhere between $100-$150 per day of voice, txt and data.
Remarkably, Verizon’s recommendation for customers traveling abroad is, and this is a direct quote: “Shelton, I would recommend you turning your data roaming off the phone – I would turn data off completely to avoid any further charges.” (Yes, Shelton is my given name, but you can still call me Shelly.)
Verizon vs. AT&T, T-Mobile & Sprint
While many believe that Verizon is the “best” network in the United States, its phones are not compatible with the rest of the world. Verizon uses a radio system known as CDMA (Code division multiple access). It may be awesome here, but overseas – it’s a hot mess! AT&T, T-Mobile and Sprint all use a radio system known as GSM (Global System for Mobile) and, if you have an unlocked GSM phone from one of these carriers, you can simply pop in a relatively cheap, local prepaid SIM card and your phone will become “French.” (If you’re wondering… yes, this is why AT&T, T-Mobile and Sprint iPhones and iPads, all which take GSM SIM cards, have such a high resale value – they are sold unlocked overseas.)
There’s a catch, of course. The relatively cheap, local prepaid SIM card is going to come with a brand new “French” phone number. This is only a big deal if you need to receive calls on your real mobile number in real time. If not, you can just check your American smartphone voicemail a few times a day. Or, have your stateside admin do it and email the messages to you. Problem solved.
Bring a Second Phone To France
If you’re a Verizon customer, or you just want to make your life as easy (and inexpensive) as possible, bring a second GSM phone to France. Any 3G or 4G device will work (as long as it is unlocked). You can then pick up a relatively cheap, local prepaid SIM card from one of the four most popular carriers in France: Free, SFR, Bouygues Telecom, or Orange (formerly France Telecom). Then you can talk, txt and browse to your heart’s content.
To be fair, most people who can afford to go to a festival in Cannes probably don’t care what their phone bill looks like. What’s a $700 phone bill when you compare it to the cost of a hotel room at the Martinez?
Actually, it’s not about the money… it’s about the user experience. We have all come to rely upon our mobile devices as extensions of ourselves. You won’t even hand your phone to someone when showing them a picture; you select the picture then hold the phone where they can see it. You sleep with it close to your bed, you take it with you everywhere. This begs for the question, “How will you have to adapt your behavior when you’re data roaming?” Those of us who pay for our phone service will behave very differently when a new cost structure is imposed on our habitual behaviors. What does this mean in a mobile world? Would you craft different tools to address the egregious costs? Can you say, “WhatsApp?”
I Cannes, So I Will!
I’m excited to go to Cannes this year. It’s going to be the year for breakthrough omni-platform creative executions, mobile first consumer strategies and new advertising technologies. It is also going to be a weeklong party with some of the smartest, most successful people in the business.
What will I do for to solve my personal smartphone problem? Let’s get together on the palais for a rosé and discuss it.
SYS-CON Events announced today that Cloud Academy will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Cloud Academy is the industry’s most innovative, vendor-neutral cloud technology training platform. Cloud Academy provides continuous learning solutions for individuals and enterprise teams for Amazon Web Services, Microsoft Azure, Google Cloud Platform, and the most popular cloud computing technologies. Ge...
Feb. 19, 2017 01:15 PM EST Reads: 648
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
Feb. 19, 2017 12:45 PM EST Reads: 964
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
Feb. 19, 2017 11:45 AM EST Reads: 937
SYS-CON Events announced today that Outlyer, a monitoring service for DevOps and operations teams, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Outlyer is a monitoring service for DevOps and Operations teams running Cloud, SaaS, Microservices and IoT deployments. Designed for today's dynamic environments that need beyond cloud-scale monitoring, we make monitoring effortless so you...
Feb. 19, 2017 11:30 AM EST Reads: 829
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend @CloudExpo | @ThingsExpo, June 6-8, 2017, at the Javits Center in New York City, NY and October 31 - November 2, 2017, Santa Clara Convention Center, CA. Learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
Feb. 19, 2017 11:15 AM EST Reads: 1,576
Have you ever noticed how some IT people seem to lead successful, rewarding, and satisfying lives and careers, while others struggle? IT author and speaker Don Crawley uncovered the five principles that successful IT people use to build satisfying lives and careers and he shares them in this fast-paced, thought-provoking webinar. You'll learn the importance of striking a balance with technical skills and people skills, challenge your pre-existing ideas about IT customer service, and gain new in...
Feb. 19, 2017 11:15 AM EST Reads: 1,638
SYS-CON Events announced today that CrowdReviews.com has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users that have experienced products and services first-hand and have an interest in letting other potential buyers...
Feb. 19, 2017 11:00 AM EST Reads: 1,543
With 10 simultaneous tracks, keynotes, general sessions and targeted breakout classes, Cloud Expo and @ThingsExpo are two of the most important technology events of the year. Since its launch over eight years ago, Cloud Expo and @ThingsExpo have presented a rock star faculty as well as showcased hundreds of sponsors and exhibitors! In this blog post, I provide 7 tips on how, as part of our world-class faculty, you can deliver one of the most popular sessions at our events. But before reading the...
Feb. 19, 2017 10:45 AM EST Reads: 7,628
While not quite mainstream yet, WebRTC is starting to gain ground with Carriers, Enterprises and Independent Software Vendors (ISV’s) alike. WebRTC makes it easy for developers to add audio and video communications into their applications by using Web browsers as their platform. But like any market, every customer engagement has unique requirements, as well as constraints. And of course, one size does not fit all. In her session at WebRTC Summit, Dr. Natasha Tamaskar, Vice President, Head of C...
Feb. 19, 2017 10:30 AM EST Reads: 6,521
TechTarget storage websites are the best online information resource for news, tips and expert advice for the storage, backup and disaster recovery markets. By creating abundant, high-quality editorial content across more than 140 highly targeted technology-specific websites, TechTarget attracts and nurtures communities of technology buyers researching their companies' information technology needs. By understanding these buyers' content consumption behaviors, TechTarget creates the purchase inte...
Feb. 19, 2017 09:45 AM EST Reads: 738
In the enterprise today, connected IoT devices are everywhere – both inside and outside corporate environments. The need to identify, manage, control and secure a quickly growing web of connections and outside devices is making the already challenging task of security even more important, and onerous. In his session at @ThingsExpo, Rich Boyer, CISO and Chief Architect for Security at NTT i3, will discuss new ways of thinking and the approaches needed to address the emerging challenges of securit...
Feb. 19, 2017 09:45 AM EST Reads: 1,142
As cloud adoption continues to transform business, today's global enterprises are challenged with managing a growing amount of information living outside of the data center. The rapid adoption of IoT and increasingly mobile workforce are exacerbating the problem. Ensuring secure data sharing and efficient backup poses capacity and bandwidth considerations as well as policy and regulatory compliance issues.
Feb. 19, 2017 09:15 AM EST Reads: 1,568
Almost two-thirds of companies either have or soon will have IoT as the backbone of their business. Though, IoT is far more complex than most firms expected with a majority of IoT projects having failed. How can you not get trapped in the pitfalls? In his session at @ThingsExpo, Tony Shan, Chief IoTologist at Wipro, will introduce a holistic method of IoTification, which is the process of IoTifying the existing technology portfolios and business models to adopt and leverage IoT. He will delve in...
Feb. 19, 2017 09:15 AM EST Reads: 1,020
SYS-CON Events announced today that Conference Guru has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. A valuable conference experience generates new contacts, sales leads, potential strategic partners and potential investors; helps gather competitive intelligence and even provides inspiration for new products and services. Conference Guru works with conference organizers to pass great dea...
Feb. 19, 2017 07:45 AM EST Reads: 1,675
SYS-CON Events announced today that LeaseWeb USA, a cloud Infrastructure-as-a-Service (IaaS) provider, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. LeaseWeb is one of the world's largest hosting brands. The company helps customers define, develop and deploy IT infrastructure tailored to their exact business needs, by combining various kinds cloud solutions.
Feb. 19, 2017 07:30 AM EST Reads: 1,409
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, discussed the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
Feb. 19, 2017 05:45 AM EST Reads: 4,729
WebRTC defines no default signaling protocol, causing fragmentation between WebRTC silos. SIP and XMPP provide possibilities, but come with considerable complexity and are not designed for use in a web environment. In his session at @ThingsExpo, Matthew Hodgson, technical co-founder of the Matrix.org, discussed how Matrix is a new non-profit Open Source Project that defines both a new HTTP-based standard for VoIP & IM signaling and provides reference implementations.
Feb. 19, 2017 05:00 AM EST Reads: 4,669
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists discussed what things are the most important, which will have the most profound e...
Feb. 19, 2017 04:00 AM EST Reads: 10,975
We all know that data growth is exploding and storage budgets are shrinking. Instead of showing you charts on about how much data there is, in his General Session at 17th Cloud Expo, Scott Cleland, Senior Director of Product Marketing at HGST, showed how to capture all of your data in one place. After you have your data under control, you can then analyze it in one place, saving time and resources.
Feb. 19, 2017 03:00 AM EST Reads: 3,823
910Telecom exhibited at the 19th International Cloud Expo, which took place at the Santa Clara Convention Center in Santa Clara, CA, in November 2016. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and exchanges.
Feb. 19, 2017 02:30 AM EST Reads: 1,290