|By PR Newswire||
|March 26, 2014 10:10 PM EDT||
- First large-scale mPOS solution for SMEs in the Philippines to go live
SINGAPORE, March 27, 2014 /PRNewswire/ -- Swiff, the global innovator of secure mobile payment technologies, announced today the launch of a mobile payment service with G-Xchange, Inc. (GXI), the m-commerce subsidiary of Globe Telecom and the operator of GCash. This Mobile Point of Sale (mPOS) service, Globe Charge, is designed to enable small and medium business entrepreneurs (SME) who typically accept cash only to start accepting card payments in the Philippines. Globe Charge is an affordable and easy way to accept credit card payments using mobile devices such as smartphones and tablets.
GXI's existing offering for retailers includes GCash, a digital payment service that transforms a mobile phone into a virtual wallet for money transfers at the speed of a text message.
"Globe once again brings the synergy of mobile technology and cashless commerce into an entirely new dimension with Globe Charge. With just a mobile card reader plugged into a smartphone or tablet, Globe Charge will open up more opportunities for business growth and payment generation for any form of trade which accepts cashless transactions through credit and debit card payments, particularly MasterCard, and very soon, Visa," said GXI President Paolo Baltao.
"We envision Globe Charge to spur brisk economic activity, especially among emerging business entities and small and medium business entrepreneurs. Working with our very own technology, this makes for a promising proposition to realize revenue through card-based transactions using an easy, convenient, and secure platform," affirmed Baltao.
Interest in mobile payment solutions is gaining momentum in the Philippines. "This is an exciting time for the payment industry, with technology being the bedrock for enhanced mobility, payments, convenience, and productivity improvements," said Erik Holst-Roness, Chief Strategy Officer for Swiff. "We're ready to empower telco's worldwide with technologies that enable truly secure mobile strategies, allowing them to participate in the m-commerce revolution."
Swiff's innovative technology enables secure and patented 2-Factor Authentication, which permits mobile tracking, user authorization, and fraud prevention. Swiff's suite of solutions is EMV Level 2 certified and accommodates Chip & Pin, Chip & Sign, and Swipe & Sign payment methods.
"Our strongest differentiator lies in our ability to seamlessly integrate into any acquirer, allowing that acquirer to rapidly provide an mPOS service to existing and new merchants, like Globe Charge," said Paul Hubbard, Swiff Country Manager for the Philippines.
"On the commercial front, we are opening doors for telcos to achieve a richer level of engagement with their merchants, supporting the creation of the new revenues that mPOS brings," added Belinda Aka, VP Business Development of Swiff.
About G-Xchange, Inc.
G-Xchange, Inc. (GXI), a wholly-owned subsidiary of Globe Telecom, one of the leading wireless providers in the Philippines. GXI pioneered the revolutionary model in cardless and cashless mobile commerce service called GCash, which was launched in the Philippines in October 2004.
GCash is the innovative service that transforms your Globe or TM number into mobile a wallet used for financial transactions with the convenience of a text message. This service has earned various international accolades including GSMA Awards (the most prestigious award in the telecom industry) for Best Mobile Messaging Service received in February 2005, Mobile News Asia's Most Innovative Mobile Service, and Global Messaging Awards for Best M-commerce Service application, both received in June 2005. Since the launch of GCash, GXI has established a wide network of local and international partners that includes government agencies, utility companies, cooperatives, insurance companies, remittance companies, universities, and commercial establishments which have agreed to accept GCash as a means of payment for products and services.
Today, GCash has over 1 million users in the Philippines covering various ecosystems in the country.
To know more about Globe Charge, visit www.globe.com.ph/globecharge.
Swiff is a global innovator in mobile payments and loyalty processing. Swiff's product suite offers a wide range of complementary solutions for financial institutions, merchants, and telcos. Swiff is the world's first white-label mobile payment and loyalty platform that allows fast, easy, and secure payments with seamless integration and authentication.
Incorporated in 2010 and headquartered in Singapore, Swiff delivers solutions and services to customers worldwide. For more information about Swiff, please visit www.goswiff.com.
For media inquiries, please contact Anne Karumo at +65 6222 2883 or by email [email protected].
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