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Media Networks Selects PeerApp to Ensure Quality of Experience for Broadband Subscribers

Telefonica Digital B2B Unit Implements Caching Infrastructure for Broadband Service Across Latin America

NEWTON, MA -- (Marketwired) -- 01/20/14 -- PeerApp, the leader in Internet content caching infrastructure, has been selected by Media Networks Latin America, a B2B unit of Telefonica Digital, to implement its UltraBand caching system across the company's Latin America Satellite Broadband Internet access network. With PeerApp caching, a solution integrated by Telefónica Empresas, Media Networks will enhance its subscribers' quality of experience (QoE) by improving the delivery of Internet video and web content.

Consumers are increasingly accessing their entertainment and information over the Internet, because of the flexibility that Internet-delivered content affords in terms of content selection, user device selection and social interaction. PeerApp's UltraBand platform allows Telefónica Media Networks to deliver all types of content with improved quality. UltraBand does this by storing and serving the most requested Internet content from the edge of the network.

"We offer wholesale satellite residential broadband service to operators in Brazil, Mexico, Chile, Colombia, Ecuador and Peru," said Fernando Blácido, ISAT Technical Manager of Media Networks. "With UltraBand we can ensure that the most popular content will be delivered at the advertised speed of our service. PeerApp caching is enabling us to fully leverage our larger infrastructure investments."

PeerApp UltraBand is the only caching solution that supports video, HTTP file downloads, software updates and peer-to-peer traffic in a single platform. It is the most scalable platform in the industry, and it is fully transparent to preserve application logic and ensure freshness of content.

"Quality of experience is core to the brand differentiation of a global communications provider like Telefónica," said Grigory Parra Vorobiov, PeerApp vice president of sales for Latin America. "By implementing PeerApp's multi-service caching infrastructure they are ensuring quality delivery of a wide variety of popular video and web content."

For more information:

Download Frost and Sullivan's Market Leader Profile on PeerApp here.
Learn more about PeerApp's UltraBand Series here.
Download a primer on Transparent Caching here.

About Telefónica Media Networks
Media Networks Latin America is a B2B unit of Telefonica Digital providing wholesale pay TV and satellite Internet services, audio-visual solutions, content generation and ad sales to companies and operators in Spain, the United States, Brazil, Mexico, Chile, Colombia, Argentina, Paraguay, Ecuador, Bolivia, Venezuela, Central America and Peru, where its regional teleport is located. For more information, visit www.medianetworks.net.

About PeerApp Ltd.
PeerApp enables mobile, cable and telecom operators to embrace the exploding demand for Internet video, software, games, and information. PeerApp's award-winning open and multiservice caching infrastructure enables operators to deliver Internet content with a high quality of experience by bringing the most frequently requested content closer to the subscriber. As the market leader in transparent caching, PeerApp has systems commercially deployed by hundreds of operators worldwide. PeerApp is headquartered in Newton, Massachusetts, USA. For more information, visit www.peerapp.com and follow @peerapp on Twitter.

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Media contact:
Neal Stein
Red Javelin Communications
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