Wireless Authors: Kevin Benedict, Esmeralda Swartz, Tim Hinds, Xenia von Wedel, Pat Romanski

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Research and Markets: New Age VAS Services for Global Telcos - Offerings and Forecast: 2013-2017

Research and Markets (http://www.researchandmarkets.com/research/sg8kkg/new_age_vas) has announced the addition of the "New Age VAS Services for Global Telcos - Offerings and Forecast: 2013-2017" report to their offering.

Telecom operators are now transforming their service delivery context from voice and traditional value added services (VAS) such as ringtones and SMS towards new age VAS services such as Social Networking sites, Mobile Gaming, Mobile Apps, Mobile Video, Mobile Money service to name a few.

Telcos by facilitating accessibility to these services to users are also able to increase the monetization of their data services offerings, which has now emerged as an complimentary factor to access these services on one hand, while providing telcos with increased revenues and increased customer loyalty benefits on the other hand.

Further, increasing penetration of smartphones, competitive data services offerings, emergence of social networking media and instant messaging services (OTT), would further provide the telcos with accessibility to increased target base and a potential opportunity to deliver a stack of services to the end users.

This research report summarizes the various new age VAS service being offered by the global telecom operators, the current scenario for these offerings across select geographies, Drivers and Obstacles for the services, suggestion for the telecom operators. It also provides insights on the trend of Mobile OS and Handset popularity trends across key select countries, the finding of which can be leveraged upon by the telecom operators, app developers, and content providers etc to enhance their services offering capabilities. The report is generated through secondary findings available on the internet and the relevant sources of data have been mentioned wherever applicable.

Who Would Benefit From This Report

- Mobile Network Operators

- Mobile Software Developers

- Mobile Application Developers

- Handset and Tablet Manufacturers

- Content and Applications Aggregators

- Wireless Privacy and Security Specialists

- Mobile Marketing and Advertising Providers

Key Topics Covered:

1. Executive Summary

2. Introduction

3. Social Networking

4. Mobile Applications

5. Mobile Gaming

6. Mobile Videos

7. Mobile Phones/Smartphones and Mobile OS

8. Mobile Health (mHealth)

9. Mobile Money

10. Mobile Advertising and Marketing

11. Trends in Emerging Markets

12. Suggestion for Telecom Operators

13. Forecasts and Estimates

14. Social Networking Sites: Profile Snapshots

15. Mobile Gaming Companies: Profile Snapshots

16. Popular Smartphones

Companies Mentioned

  • Airtel
  • Apple
  • BlackBerry
  • EA
  • Facebook
  • Gameloft
  • Globe Philippines
  • HTC
  • LG
  • LINE
  • LinkedIn
  • MTS
  • Micromax
  • Motorola
  • Nokia
  • Safaricom
  • Samsung
  • Sony
  • Twitter
  • Zynga

For more information visit http://www.researchandmarkets.com/research/sg8kkg/new_age_vas

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