Click here to close now.



Welcome!

Mobile IoT Authors: Peter Galvin, Liz McMillan, Philippe Abdoulaye, Scott Allen, Dana Gardner

News Feed Item

Cisco Introduces StadiumVision Mobile; Ground-Breaking Delivery of Live Video to Mobile Devices in Sports & Entertainment Venues Around the World

Industry Leaders Brooklyn Nets, Real Madrid and Sporting Kansas City to Utilize Unique Multicast Video Solution Over Cisco Connected Stadium Wi-Fi Network to Transform Fan Experience

SAN JOSE, CA -- (Marketwire) -- 02/01/13 -- Cisco (NASDAQ: CSCO) today introduced Cisco StadiumVision® Mobile, a ground-breaking solution that delivers live video to fans' mobile devices to create an entirely new experience in sports and entertainment venues. The solution uses an intelligent and high-density Cisco® Connected Stadium Wi-Fi network to bring high-quality video straight to the latest smartphones and tablets with minimal delay. Global sports and entertainment leaders the Brooklyn Nets (Barclays Center), Real Madrid (Estadio Santiago Bernabéu) and Sporting Kansas City (Sporting Park) are the first to be implementing StadiumVision Mobile in their venues.

More than 10 billion mobile devices are projected to be in use by 2016, and 71 percent of mobile data traffic is expected to be video by that time as well.(1) Teams and venues around the world understand that fans are demanding to be connected, engaged, able to interact and given an all-encompassing multimedia experience via their mobile devices. StadiumVision™ Mobile delivers on those demands.

When integrated with an in-venue app, the solution delivers live video and data feeds with minimal delay and offers multiple channels of unique content such as a replay channel, an alternate-view channel (a view of the bench during timeouts), and a data channel (for stats, trivia contests and multi-player games). These options create a more interactive and personalized experience and open business opportunities for the venue and teams through targeted advertising, sponsorship activations, promotions, branding and more. The solution was developed with an open interface to meet custom software requirements and seamlessly integrate with in-venue apps.

Cisco StadiumVision Mobile represents the industry's first proven solution to use multicast over Wi-Fi, which enables one source to be broadcast over an optimized network to many devices in a highly efficient way. This is a significant advancement over traditional unicast solutions, where one video channel is replicated multiple times across the network to each device.

The StadiumVision Mobile technology dramatically increases scalability, previously a problem in high-density environments, as the potential stress on the network is the same whether one mobile device or tens of thousands are viewing a particular video feed.

The addition of this technology to the Cisco Connected Sports & Entertainment portfolio, which includes Connected Stadium Wi-Fi and StadiumVision (an industry-leading digital video and content distribution platform), creates the only end-to-end offering for delivering a completely integrated live fan experience. To date, more than 100 venues around the world feature Cisco's customized solutions.

Supporting Quotes
David Holland, general manager and senior vice president, Cisco Sports & Entertainment Solutions Group
"The introduction of Cisco StadiumVision Mobile marks a significant milestone for Cisco and the Sports and Entertainment industry. As prominent teams and customers around the world, such as the Brooklyn Nets, Real Madrid and Sporting Kansas City, begin to use this solution, fans will be able to use their mobile devices to transport themselves to the center of the action -- no matter where they are in the venue. We are empowering our customers to meet the demands of a new generation of fans with media-rich, personalized experiences that translate into significant business opportunities."

Bringing this solution to market required not only significant research and development investment from Cisco, but the expertise of organizations like Sporting Innovations, who tested, refined and advanced the solution over the past year. The dedication and focus of the Cisco Sports & Entertainment Solutions Group, along with collaboration from our customers over the last 18 months, have made StadiumVision Mobile an exciting reality."

Brett Yormark, chief executive officer, Brooklyn Nets and Barclays Center
"Cisco's sports and entertainment solutions have a proven track record of success, and their technologies are aiding us in leading and creating memorable experiences for fans at Barclays Center. We are committed to offering our fans new and unique amenities to engage with us and our partners, and StadiumVision Mobile is one of the ways we are achieving that goal."

Chip Foley, director of building technology, Forest City Ratner Cos. (developer of Barclays Center)
"StadiumVision Mobile is a key component of Barclays Center's official mobile app. Our goal was to make Barclays Center one of the most technologically advanced venues in the world, and deliver an app to fans that includes incredible features like live video, the ability to order concessions from your seat and pick them up without standing in line and a plethora of other team and venue information."

Enrique Uriel, chief information officer, Real Madrid, C.F.
"Cisco StadiumVision Mobile will allow our fans to customize their experience in ways never before possible in the Estadio Santiago Bernabéu. We know the millions of Real Madrid fans desire to be connected and engaged through their devices at all times, and this unique mobile video solution is a brilliant way to take these experiences to a completely new level. We are always looking to add key proven capabilities to complement the existing cutting-edge technology at the Santiago Bernabéu Stadium, high-density Wi-Fi and HD video solutions, in order to deliver more value to our members, partners and passionate fans inside the venue and around the word."

Asim Pasha, chief information officer, Sporting Kansas City; managing partner, Sporting Innovations
"Cisco has been an incredible partner for Sporting Kansas City and Sporting Innovations. Together we have been able to use technology to reshape the fan paradigm. Cisco StadiumVision Mobile is the next step in that process, and we believe it will radically alter and enhance how teams and venues interact with fans. We look forward to implementing solutions that leverage StadiumVision Mobile to our other clients around the world."

StadiumVision Mobile Capabilities

  • Creating New Fan Experiences
    • Multiple channels of unique live content deliver an enhanced experience for fans and place them at the center of the experience, no matter where they are seated in the venue.
    • The solution can also deliver several other channels such as a replay channel, an alternate-view channel (a view of the bench during timeouts), a broadcast channel (out-of-town games) and data channels (for stats, trivia contests and multiplayer games) that create a significantly more interactive and personalized experience.
  • Delivering New Revenue Opportunities
    • Real-time delivery of multimedia to mobile devices in the venue creates the opportunity for teams, venues and leagues to connect with fans through targeted advertising, sponsorship activations, promotions, branding and more.
    • A venue-wide "Moment of Exclusivity" -- owning every screen option in the venue (big board, HD displays, and now mobile devices) can deliver high-impact brand exposure for one specific sponsor.
  • Achieving End-to-End Integration
    • The solution achieves end-to-end integration across the entire Cisco Connected Sports and Entertainment portfolio.
    • From a single innovation platform (Connected Stadium) teams can now connect with fans through HD displays (StadiumVision), enable fans to share their experience via social media channels (Connected Stadium Wi-Fi), and place them at the center of the experience with live video (StadiumVision Mobile).

Supporting Resources

For more information on how Cisco is transforming the Sports and Entertainment industry, please visit:

About Cisco
Cisco (NASDAQ: CSCO) is the worldwide leader in IT that helps companies seize the opportunities of tomorrow by proving that amazing things can happen when you connect the previously unconnected. For ongoing news, please go to http://thenetwork.cisco.com.

Cisco and the Cisco logo are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. A listing of Cisco's trademarks can be found at www.cisco.com/go/trademarks. Third-party trademarks mentioned are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company.

RSS Feed for Cisco: http://newsroom.cisco.com/rss-feeds

(1) Cisco Visual Networking Index (VNI): Global Mobile Data Traffic Forecast, 2011-2016 (February 14, 2012)

Add to Digg Bookmark with del.icio.us Add to Newsvine

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...
There are several IoTs: the Industrial Internet, Consumer Wearables, Wearables and Healthcare, Supply Chains, and the movement toward Smart Grids, Cities, Regions, and Nations. There are competing communications standards every step of the way, a bewildering array of sensors and devices, and an entire world of competing data analytics platforms. To some this appears to be chaos. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, Bradley Holt, Developer Advocate a...
Cognitive Computing is becoming the foundation for a new generation of solutions that have the potential to transform business. Unlike traditional approaches to building solutions, a cognitive computing approach allows the data to help determine the way applications are designed. This contrasts with conventional software development that begins with defining logic based on the current way a business operates. In her session at 18th Cloud Expo, Judith S. Hurwitz, President and CEO of Hurwitz & ...
In his general session at 18th Cloud Expo, Lee Atchison, Principal Cloud Architect and Advocate at New Relic, discussed cloud as a ‘better data center’ and how it adds new capacity (faster) and improves application availability (redundancy). The cloud is a ‘Dynamic Tool for Dynamic Apps’ and resource allocation is an integral part of your application architecture, so use only the resources you need and allocate /de-allocate resources on the fly.
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, wh...
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
SYS-CON Events announced today that Bsquare has been named “Silver Sponsor” of SYS-CON's @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. For more than two decades, Bsquare has helped its customers extract business value from a broad array of physical assets by making them intelligent, connecting them, and using the data they generate to optimize business processes.
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
Machine Learning helps make complex systems more efficient. By applying advanced Machine Learning techniques such as Cognitive Fingerprinting, wind project operators can utilize these tools to learn from collected data, detect regular patterns, and optimize their own operations. In his session at 18th Cloud Expo, Stuart Gillen, Director of Business Development at SparkCognition, discussed how research has demonstrated the value of Machine Learning in delivering next generation analytics to imp...
There is little doubt that Big Data solutions will have an increasing role in the Enterprise IT mainstream over time. Big Data at Cloud Expo - to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA - has announced its Call for Papers is open. Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is...
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
The cloud market growth today is largely in public clouds. While there is a lot of spend in IT departments in virtualization, these aren’t yet translating into a true “cloud” experience within the enterprise. What is stopping the growth of the “private cloud” market? In his general session at 18th Cloud Expo, Nara Rajagopalan, CEO of Accelerite, explored the challenges in deploying, managing, and getting adoption for a private cloud within an enterprise. What are the key differences between wh...
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.
It is one thing to build single industrial IoT applications, but what will it take to build the Smart Cities and truly society changing applications of the future? The technology won’t be the problem, it will be the number of parties that need to work together and be aligned in their motivation to succeed. In his Day 2 Keynote at @ThingsExpo, Henrik Kenani Dahlgren, Portfolio Marketing Manager at Ericsson, discussed how to plan to cooperate, partner, and form lasting all-star teams to change t...
Connected devices and the industrial internet are growing exponentially every year with Cisco expecting 50 billion devices to be in operation by 2020. In this period of growth, location-based insights are becoming invaluable to many businesses as they adopt new connected technologies. Knowing when and where these devices connect from is critical for a number of scenarios in supply chain management, disaster management, emergency response, M2M, location marketing and more. In his session at @Th...
SYS-CON Events announced today that ReadyTalk, a leading provider of online conferencing and webinar services, has been named Vendor Presentation Sponsor at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. ReadyTalk delivers audio and web conferencing services that inspire collaboration and enable the Future of Work for today’s increasingly digital and mobile workforce. By combining intuitive, innovative tec...
Amazon has gradually rolled out parts of its IoT offerings, but these are just the tip of the iceberg. In addition to optimizing their backend AWS offerings, Amazon is laying the ground work to be a major force in IoT - especially in the connected home and office. In his session at @ThingsExpo, Chris Kocher, founder and managing director of Grey Heron, explained how Amazon is extending its reach to become a major force in IoT by building on its dominant cloud IoT platform, its Dash Button strat...
industrial company for a multi-year contract initially valued at over $4.0 million. In addition to DataV software, Bsquare will also provide comprehensive systems integration, support and maintenance services. DataV leverages advanced data analytics, predictive reasoning, data-driven diagnostics, and automated orchestration of remediation actions in order to improve asset uptime while reducing service and warranty costs.
Vidyo, Inc., has joined the Alliance for Open Media. The Alliance for Open Media is a non-profit organization working to define and develop media technologies that address the need for an open standard for video compression and delivery over the web. As a member of the Alliance, Vidyo will collaborate with industry leaders in pursuit of an open and royalty-free AOMedia Video codec, AV1. Vidyo’s contributions to the organization will bring to bear its long history of expertise in codec technolo...