|By Business Wire
|January 8, 2013 09:08 AM EST
Brother Mobile Solutions, Inc. (BMS) a wholly-owned subsidiary of
Brother International Corporation and premier provider of products for
the mobile workforce, will today introduce a new category of powered
desktop thermal printer to retail executives at the NRF Big Show in New
York. Fast, compact, and transportable, the TD-2000 delivers a
combination of desktop and mobile performance previously unavailable in
a single printing solution.
Engineered specifically for retailers, TD-2000 printers are true hybrids
that can move freely throughout the retail store like mobile printers,
yet have the same features and functionality of desktop models. The
printers easily fit on crowded counters or easy to push carts within the
retail store. Despite the compact size, the TD-2000 produces fast (up to
6ips), two-inch wide, hi-res (203 dpi and 300 dpi) direct thermal
labels, tags or receipts for numerous retail applications including
shelf labeling, price marking and mark-down, point of sale receipts, and
even date-time-stamp freshness labels. With Wi-Fi® network or Bluetooth®
wireless connectivity and battery powered mobility options, this new
category of powered desktop thermal printer allows printing from
virtually any location throughout the store, providing new levels of
flexibility and movement to the retail world.
“Retailers battle every day to increase efficiencies across every
operational aspect of the store, and we purpose-built the TD-2000 to be
as flexible and accommodating to a retailer as possible to help maximize
efficiency, accuracy and the bottom line,” said Ravi Panjwani, vice
president of marketing and product management for Brother Mobile
Solutions. “Brother has long been recognized for its focus on value and
durability, and this next-generation printer continues this tradition by
not only filling a void in retail printing, but remaining viable as new
technologies around the printer continue to change.”
With its compact footprint the TD-2000 printer series provides the most
usable work space on a smaller and lower priced cart compared to nearly
all competitive printers in its class±. By utilizing a spindle-less roll
media loading design that accepts virtually any core size, the series
can accommodate a larger label roll capacity resulting in the ability to
print more labels, tags and receipts than many competitive models using
a single roll.
The printers also integrate into existing retail solutions and come with
Windows® 8 printer drivers for immediate integration with Windows® 8
tablets and computers. iOS®, Android®, and Windows Mobile® software
development kits are available to allow simple integration to print from
any mobile or tablet device.
For more versatility, TD-2000 printers are also available with a
built-in touch panel LCD display, which is ideal for printing labels or
receipts directly from a powered desktop printer without a computer or
mobile device. Store employees can also transfer information from an
existing database with pre-established templates to the TD-2000 to print
labels or receipts offline or as a standalone printing solution.
“Over the last two years, retailers have experienced an explosion of
mobile technology and device options like tablets, smartphones, handheld
and rugged devices, and the challenge has been finding a printing
solution that will interface effortlessly with any combination of these
devices,” Panjwani said. “We’ve developed the TD-2000 series to be as
flexible as possible to allow our current and potential retail clients
to print now and into the future regardless of the operating system or
application portfolio they deploy.”
Brother Mobile TD-2000 series baseline models include:
TD-2020: 203 dpi desktop thermal printer, USB/serial ports & AC adapter
TD-2120N: 203 dpi network thermal printer, LAN/host-USB/USB/serial
ports & AC adapter
TD-2130N: 300 dpi network thermal printer, LAN/host-USB/USB/serial
ports & AC adapter
The TD-2000 thermal printing series also comes with a number of
preassembled models with various options. All models are covered by a
two-year limited warranty. Production units will begin shipping late
In collaboration with Newcastle Systems, Inc. a leading provider of
powered carts to the retail industry, Brother will showcase a range of
cart-based, mobile printing applications. The applications feature the
TD-2000 printer and the Newcastle RC Series Mobile Non-Powered
Workstation demonstrating new and different ways for the retailer to
think about mobility.
Company product managers will demonstrate the new printer series and the
cart-based printing solution at NRF’s Big Show in New York, January 14
and 15, 2013 at Booth #2083.
For additional product information, please visit www.brothertd.com.
About Brother Mobile Solutions
Brother Mobile Solutions, Inc. is a wholly owned subsidiary of Brother
International Corporation which had revenues of approximately $1.4
billion in fiscal year 2011. Brother International Corporation and its
subsidiaries employ over 1,100 people in the Americas. For more
information, visit www.brothermobilesolutions.com.
± Based on data gathered from manufacturer websites and 3rd
party industry sources as of December, 2012.
Apple, iPad and iPhone are trademarks of Apple Inc., registered in the
U.S. and other countries. Android is a trademark of Google Inc. Use of
this trademark is a subject to Google permission.
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