Welcome!

Mobile IoT Authors: Liz McMillan, Yeshim Deniz, Pat Romanski, Elizabeth White, Kevin Benedict

News Feed Item

Special Olympics joins Clear Channel Media & Entertainment & iHeartRadio to Launch its 2012 Holiday Campaign

iHeartRadio Introduces New Digital Christmas Station, "A Very Special Christmas Radio," Celebrating 25 Years of the Iconic Album Series

NEW YORK, Nov. 27, 2012 /PRNewswire-USNewswire/ -- Special Olympics, an international organization that changes lives through the power of sport for people with intellectual disabilities, and Clear Channel Communities™, the community engagement brand of Clear Channel Media and Entertainment and iHeartRadio, today announced the launch of a multi-platform campaign commemorating 25 years of the "A Very Special Christmas" album series, the single most successful benefit recording series in musical history, which has generated more than $109 million in royalties to support Special Olympics. 

(Logo: http://photos.prnewswire.com/prnh/20121127/DC19290LOGO)

It was also announced today that Clear Channel's iHeartRadio digital radio platform is launching an exclusive digital radio station that features the entire collection of "A Very Special Christmas," with songs by U2, Madonna, Sting, Bon Jovi, Reba McEntire, Alan Jackson, Wyclef Jean, Sheryl Crow, Mary J. Blige, No Doubt, Eric Clapton, Tom Petty and the Heartbreakers, Vanessa Williams, Bryan Adams and more, all of whom have contributed to previous albums.  The station will also include all-new songs from this year's two-album releases, A Very Special Christmas "25th Anniversary "Joy To The World" on Big Machine Records & A Very Special Christmas "Bringing Peace on Earth" on Word Records.

The all-new iHeartRadio holiday digital station will be promoted across all of Clear Channel's 850 radio stations, reaching 239 million monthly US listeners, with a series of public service announcements that combine Special Olympics athlete stories with information on how to access the free station at iHeartRadio.com.  The spots also feature a number of celebrities and recording artists, including Ryan Seacrest, Martina McBride, Train, Hunter Hayes, Michelle Kwan and Vanessa Williams.  In addition, a 30-minute public affairs radio special is set to air across multiple formats during the month of December, featuring audio from Special Olympics Chairman and CEO Timothy Shriver and Special Olympics athletes, among others.  The Clear Channel campaign is valued at over $6 million in media support.

"iHeartRadio is giving our listeners a special holiday gift by offering them the opportunity to listen to all of their favorite multi-genre "A Very Special Christmas" songs on one free, easy to use platform," said Jessica King, Director of Community Engagement for Clear Channel.  "Our on-air holiday campaign will encourage listeners to visit iHeartRadio, where they can find and enjoy the holiday songs they love, and be inspired to purchase this year's 25th anniversary albums in support of Special Olympics."

"We could not be more grateful to Clear Channel for their support of this album series, which is so important to our Special Olympics athletes," said Peter Wheeler, Special Olympics Chief of Strategic Properties.  "Thanks to this partnership, we will reach millions of Clear Channel listeners who will learn about the legacy from the 'A Very Special Christmas' album series that continues to sustain our work to bring the joy of sport to people with intellectual disabilities worldwide."

"This is an album that everyone is so proud of and we're equally thrilled that Clear Channel has embraced this music and will utilize across their entire media, entertainment and iHeartRadio platforms.  So many great artists, creative executives and fantastic companies have come together and given their support," said Scott Borchetta, President and CEO of the Big Machine Label Group in Nashville.  "Every single sale is a victory for Special Olympics."

Since 1987, the biggest and brightest voices in the recording industry have generously lent their time and talents to Special Olympics to create the holiday album series "A Very Special Christmas," the single most successful benefit recording series in musical history.  Learn more about 'A Very Special Christmas' at www.averyspecialchristmas.org.  Listen to the all-new iHeartRadio holiday digital station at: http://www.iheart.com/#/live/6142/

About Special Olympics:
Special Olympics is an international organization that changes lives through the power of sport by empowering people with intellectual disabilities, promoting acceptance for all, and fostering communities of understanding and respect worldwide. Founded in 1968 by Eunice Kennedy Shriver, the Special Olympics movement has grown from a few hundred athletes to 4 million athletes in 170 countries worldwide, providing year-round sports training, athletic competition and related programs. Special Olympics takes place daily, changing the lives of people with intellectual disabilities all over the world. Special Olympics provides people with intellectual disabilities the opportunity to realize their potential, develop physical fitness, demonstrate courage, and experience joy and friendship. Visit Special Olympics at www.specialolympics.org. Engage with us on: Twitter @specialolympics; fb.com/specialolympics; youtube.com/specialolympicshq, and specialolympicsblog.wordpress.com

About Clear Channel Media and Entertainment:
With 239 million monthly listeners in the U.S., Clear Channel Media and Entertainment has the largest reach of any radio or television outlet in America. Clear Channel Media and Entertainment serves 150 cities through 850 owned radio stations. The company's radio stations and content can be heard on AM/FM stations, HD digital radio channels, Sirius/XM satellite, on the Internet at iHeartRadio.com and on the company's radio station websites, on the iHeartRadio mobile application on iPads and smartphones, and used via navigation systems from TomTom, Garmin and others.

The company's operations include radio broadcasting, online and mobile services and products, live concerts and events, syndication, music research services and independent media representation. Clear Channel Media and Entertainment is a division of CC Media Holdings, Inc. (OTCBB: CCMO), a leading global media and entertainment company. More information on the company can be found at clearchannel.com, clearchanneloutdoor.com and ccmediaholdings.com.

Like us on Facebook at facebook.com/iHeartRadio

Follow us on Twitter at twitter.com/iHeartRadio

SOURCE Special Olympics

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

IoT & Smart Cities Stories
Cloud-enabled transformation has evolved from cost saving measure to business innovation strategy -- one that combines the cloud with cognitive capabilities to drive market disruption. Learn how you can achieve the insight and agility you need to gain a competitive advantage. Industry-acclaimed CTO and cloud expert, Shankar Kalyana presents. Only the most exceptional IBMers are appointed with the rare distinction of IBM Fellow, the highest technical honor in the company. Shankar has also receive...
DXWorldEXPO LLC announced today that ICOHOLDER named "Media Sponsor" of Miami Blockchain Event by FinTechEXPO. ICOHOLDER gives detailed information and help the community to invest in the trusty projects. Miami Blockchain Event by FinTechEXPO has opened its Call for Papers. The two-day event will present 20 top Blockchain experts. All speaking inquiries which covers the following information can be submitted by email to [email protected] Miami Blockchain Event by FinTechEXPOalso offers sp...
DXWordEXPO New York 2018, colocated with CloudEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.
@DevOpsSummit at Cloud Expo, taking place November 12-13 in New York City, NY, is co-located with 22nd international CloudEXPO | first international DXWorldEXPO and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time t...
Headquartered in Plainsboro, NJ, Synametrics Technologies has provided IT professionals and computer systems developers since 1997. Based on the success of their initial product offerings (WinSQL and DeltaCopy), the company continues to create and hone innovative products that help its customers get more from their computer applications, databases and infrastructure. To date, over one million users around the world have chosen Synametrics solutions to help power their accelerated business or per...
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things'). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing. IoT is not about the devices, its about the data consumed and generated. The devices are tools, mechanisms, conduits. This paper discusses the considerations when dealing with the...
Charles Araujo is an industry analyst, internationally recognized authority on the Digital Enterprise and author of The Quantum Age of IT: Why Everything You Know About IT is About to Change. As Principal Analyst with Intellyx, he writes, speaks and advises organizations on how to navigate through this time of disruption. He is also the founder of The Institute for Digital Transformation and a sought after keynote speaker. He has been a regular contributor to both InformationWeek and CIO Insight...
Machine learning has taken residence at our cities' cores and now we can finally have "smart cities." Cities are a collection of buildings made to provide the structure and safety necessary for people to function, create and survive. Buildings are a pool of ever-changing performance data from large automated systems such as heating and cooling to the people that live and work within them. Through machine learning, buildings can optimize performance, reduce costs, and improve occupant comfort by ...
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
Bill Schmarzo, Tech Chair of "Big Data | Analytics" of upcoming CloudEXPO | DXWorldEXPO New York (November 12-13, 2018, New York City) today announced the outline and schedule of the track. "The track has been designed in experience/degree order," said Schmarzo. "So, that folks who attend the entire track can leave the conference with some of the skills necessary to get their work done when they get back to their offices. It actually ties back to some work that I'm doing at the University of San...