Click here to close now.


Mobile IoT Authors: Elizabeth White, Pat Romanski, Steve Watts, Anders Wallgren, Liz McMillan

Related Topics: @CloudExpo, Mobile IoT, Microservices Expo, Microsoft Cloud, Agile Computing, Apache

@CloudExpo: Article

The Data Explosion. Are We Ready? (or Not)

Cloud, social, and mobile: accelerating a world of Bigger Data

Since the very beginnings of trade and commerce, it has been a commonality that most information exchange between buyer and seller, customer and business, was treated as a discrete, confidential, and almost intimate affair. Trust was earned, not given.

Consider the not so distant history of the local American bank. Banks have been collecting personal information about their customers for decades, harkening back to consultations over a notepad, paper deposit slips, and hand-written applications. The reputations of applicant and banker, buyer and seller, were local reputations, with personal and professional references limited to the confines of the community and the reality of proximity.

Banks large and small managed piecemeal, disconnected snapshots of personal information in random, unstructured, and ultimately inefficient processes that took place without fanfare over the lifetime relationship between client and local banker. "Data collection" was nowhere to be found in the strategic plan, yet banks were the recipients of valuable information regarding their clients: income, investments, payment history, business and family relationships that involved money. Most customers relied only on their local bankers to know them personally and therefore to be capable of making recommendations and offering personalized financial advice. Customer-to-computer interactions, later known as "self-service," were still a fantasy in the minds of fiction writers like George Orwell.

For over a hundred years banks stored their data locally, first in secured filing cabinets, then safes, and as time progressed, on local computers backed up centrally, just as a precaution. By and large the customer relationship and treatment of privacy was based on local proximity and personal discretion. If a breach of confidentiality occurred, it was entirely local in nature, usually involving only a handful of individuals, with minimal impact to the wider community and certainly little impact on the overall banking institution. The relationship was personal, much like the one embodied by George Bailey, the beleaguered banker in the Christmas classic film It's a Wonderful Life. But the landscape of customer information was unique also for cultural reasons and societal norms. Individuals owned their personal information, not banks. This distinction is significant given the incredibly electronic world that now surrounds us.

Today, this data scenario and concept of "confidentiality" is as outdated as the black-and-white movie. Client confidentiality is no longer parsed out in handfuls among consenting and trusting individuals with personal and community ties. Few bank customers today live in the world of George Bailey and his town full of customers he knew by their first names. In fact, it is just the opposite. This is not merely the emerging era of data exchange; it is the beginning of the largest personal data explosion the world has ever seen.

What explosion? Consider this: the average company doubles its amount of data every year, adding more data to our cyber economy than pennies in the Treasury.  Data is not the newest asset, it is the pivotal one.  And cloud computing is making that data aggregation cheaper and easier than ever, with APIs creating new capture nets across a multitude of mobile devices.

The explosion of data is also going international and isn't anywhere near over. Personal data aggregation is only expanding as more health, financial, and social information elements find their way from individuals and businesses into the "clouds" of networked computers, handheld devices, and massive data warehouses. Not only does the business and professional world know how to collect more data, it is also capable of storing it at lower and lower costs. The old days when confidentiality and personal privacy were held in trusted cocoons of discrete individual relationships are over. Data, the lubricant of automating modern commerce, is essentially loose in the digital ecosystem. It is flowing without interruption across physical and legal borders, feeding the data-hungry environment we have created.

Company reputation, personal privacy, and business risk have new meaning and unprecedented exposures. Knowing how to succeed, or fail, in such a cyber world gives cause for a better understanding of the technology blind spots, for individuals and businesses alike. But how did we get here so quickly, and have we fully evaluated the unintended consequences of our technology addiction and Internet openness?

Given that we now have the benefit of looking backward, we can see a convergence of three key forces that accelerated the data explosion: information economics, information technology, and information culture. All three factors have occurred so quickly and in such a parallel fashion that it is difficult to determine which came first or which caused the other.   Each of these factors will be discussed in sequential articles from the published book, Unseen Liability, the Irreversible Collision of Technology and Business Risk.

More Stories By Drew Bartkiewicz

Drew Bartkiewicz is founder of Apinomic, a NY agency that specializes in the business of data platforms and digital channels that leverage managed API's. As a former VP Strategy Services at Mashery, and alumnus of, BroadVision, and The Hartford, Drew has helped build over 25 successful data platforms (3 he founded) and was selected for several Future of the Internet initiatives with the World Economic Forum. Drew has previously founded two successful companies in NYC, CyberFactors and CloudInsure, and is often sought as a speaker and writer on technology trends and their impact on culture and business.

Drew possesses a Bachelors of Science in Aerospace Engineering from the United States Military Academy at West Point and an MBA from the Yale School of Management. He speaks four languages and is an advisor to several early stage NYC start ups. In addition to consulting brands for API Strategy, he is also the Founder of, the cloud platform for letters, after spending time with youth organizations, technophiles, and his kids discussing ways to elevate their impact in life through the thoughtful fusion of technology and letter writing as a timeless and necessary craft.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.

@ThingsExpo Stories
Container technology is shaping the future of DevOps and it’s also changing the way organizations think about application development. With the rise of mobile applications in the enterprise, businesses are abandoning year-long development cycles and embracing technologies that enable rapid development and continuous deployment of apps. In his session at DevOps Summit, Kurt Collins, Developer Evangelist at, examined how Docker has evolved into a highly effective tool for application delivery by allowing increasingly popular Mobile Backend-as-a-Service (mBaaS) platforms to quickly crea...
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists discussed what things are the most important, which will have the most profound effect on the world, and what should we expect to see over the next couple of years.
Growth hacking is common for startups to make unheard-of progress in building their business. Career Hacks can help Geek Girls and those who support them (yes, that's you too, Dad!) to excel in this typically male-dominated world. Get ready to learn the facts: Is there a bias against women in the tech / developer communities? Why are women 50% of the workforce, but hold only 24% of the STEM or IT positions? Some beginnings of what to do about it! In her Day 2 Keynote at 17th Cloud Expo, Sandy Carter, IBM General Manager Cloud Ecosystem and Developers, and a Social Business Evangelist, wil...
PubNub has announced the release of BLOCKS, a set of customizable microservices that give developers a simple way to add code and deploy features for realtime apps.PubNub BLOCKS executes business logic directly on the data streaming through PubNub’s network without splitting it off to an intermediary server controlled by the customer. This revolutionary approach streamlines app development, reduces endpoint-to-endpoint latency, and allows apps to better leverage the enormous scalability of PubNub’s Data Stream Network.
Apps and devices shouldn't stop working when there's limited or no network connectivity. Learn how to bring data stored in a cloud database to the edge of the network (and back again) whenever an Internet connection is available. In his session at 17th Cloud Expo, Ben Perlmutter, a Sales Engineer with IBM Cloudant, demonstrated techniques for replicating cloud databases with devices in order to build offline-first mobile or Internet of Things (IoT) apps that can provide a better, faster user experience, both offline and online. The focus of this talk was on IBM Cloudant, Apache CouchDB, and ...
Today air travel is a minefield of delays, hassles and customer disappointment. Airlines struggle to revitalize the experience. GE and M2Mi will demonstrate practical examples of how IoT solutions are helping airlines bring back personalization, reduce trip time and improve reliability. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Dr. Sarah Cooper, M2Mi’s VP Business Development and Engineering, explored the IoT cloud-based platform technologies driving this change including privacy controls, data transparency and integration of real time context with p...
I recently attended and was a speaker at the 4th International Internet of @ThingsExpo at the Santa Clara Convention Center. I also had the opportunity to attend this event last year and I wrote a blog from that show talking about how the “Enterprise Impact of IoT” was a key theme of last year’s show. I was curious to see if the same theme would still resonate 365 days later and what, if any, changes I would see in the content presented.
Cloud computing delivers on-demand resources that provide businesses with flexibility and cost-savings. The challenge in moving workloads to the cloud has been the cost and complexity of ensuring the initial and ongoing security and regulatory (PCI, HIPAA, FFIEC) compliance across private and public clouds. Manual security compliance is slow, prone to human error, and represents over 50% of the cost of managing cloud applications. Determining how to automate cloud security compliance is critical to maintaining positive ROI. Raxak Protect is an automated security compliance SaaS platform and ma...
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you’ll make money – not just create innovative products. With hundreds of new products and companies jumping into the IoT fray every month, there’s no shortage of innovation. Despite this, McKinsey/VisionMobile data shows "less than 10 percent of IoT developers are making enough to support a reasonably sized team....
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
DevOps is about increasing efficiency, but nothing is more inefficient than building the same application twice. However, this is a routine occurrence with enterprise applications that need both a rich desktop web interface and strong mobile support. With recent technological advances from Isomorphic Software and others, rich desktop and tuned mobile experiences can now be created with a single codebase – without compromising functionality, performance or usability. In his session at DevOps Summit, Charles Kendrick, CTO and Chief Architect at Isomorphic Software, demonstrated examples of com...
As organizations realize the scope of the Internet of Things, gaining key insights from Big Data, through the use of advanced analytics, becomes crucial. However, IoT also creates the need for petabyte scale storage of data from millions of devices. A new type of Storage is required which seamlessly integrates robust data analytics with massive scale. These storage systems will act as “smart systems” provide in-place analytics that speed discovery and enable businesses to quickly derive meaningful and actionable insights. In his session at @ThingsExpo, Paul Turner, Chief Marketing Officer at...
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
In his General Session at 17th Cloud Expo, Bruce Swann, Senior Product Marketing Manager for Adobe Campaign, explored the key ingredients of cross-channel marketing in a digital world. Learn how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects).
The Internet of Everything is re-shaping technology trends–moving away from “request/response” architecture to an “always-on” Streaming Web where data is in constant motion and secure, reliable communication is an absolute necessity. As more and more THINGS go online, the challenges that developers will need to address will only increase exponentially. In his session at @ThingsExpo, Todd Greene, Founder & CEO of PubNub, exploreed the current state of IoT connectivity and review key trends and technology requirements that will drive the Internet of Things from hype to reality.
Two weeks ago (November 3-5), I attended the Cloud Expo Silicon Valley as a speaker, where I presented on the security and privacy due diligence requirements for cloud solutions. Cloud security is a topical issue for every CIO, CISO, and technology buyer. Decision-makers are always looking for insights on how to mitigate the security risks of implementing and using cloud solutions. Based on the presentation topics covered at the conference, as well as the general discussions heard between sessions, I wanted to share some of my observations on emerging trends. As cyber security serves as a fou...
We all know that data growth is exploding and storage budgets are shrinking. Instead of showing you charts on about how much data there is, in his General Session at 17th Cloud Expo, Scott Cleland, Senior Director of Product Marketing at HGST, showed how to capture all of your data in one place. After you have your data under control, you can then analyze it in one place, saving time and resources.
With all the incredible momentum behind the Internet of Things (IoT) industry, it is easy to forget that not a single CEO wakes up and wonders if “my IoT is broken.” What they wonder is if they are making the right decisions to do all they can to increase revenue, decrease costs, and improve customer experience – effectively the same challenges they have always had in growing their business. The exciting thing about the IoT industry is now these decisions can be better, faster, and smarter. Now all corporate assets – people, objects, and spaces – can share information about themselves and thei...
The cloud. Like a comic book superhero, there seems to be no problem it can’t fix or cost it can’t slash. Yet making the transition is not always easy and production environments are still largely on premise. Taking some practical and sensible steps to reduce risk can also help provide a basis for a successful cloud transition. A plethora of surveys from the likes of IDG and Gartner show that more than 70 percent of enterprises have deployed at least one or more cloud application or workload. Yet a closer inspection at the data reveals less than half of these cloud projects involve production...
Continuous processes around the development and deployment of applications are both impacted by -- and a benefit to -- the Internet of Things trend. To help better understand the relationship between DevOps and a plethora of new end-devices and data please welcome Gary Gruver, consultant, author and a former IT executive who has led many large-scale IT transformation projects, and John Jeremiah, Technology Evangelist at Hewlett Packard Enterprise (HPE), on Twitter at @j_jeremiah. The discussion is moderated by me, Dana Gardner, Principal Analyst at Interarbor Solutions.