Welcome!

Mobile IoT Authors: Aruna Ravichandran, Pat Romanski, Elizabeth White, Liz McMillan, Shelly Palmer

News Feed Item

GoSpotCheck Releases Software That Helps Companies Capture, Organize and Share Retail Intelligence

Welcomes Former Coca-Cola CMO Sergio Zyman as Investor and Advisor

DENVER, Nov. 15, 2012 /PRNewswire-USNewswire/ -- GoSpotCheck, a provider of mobile and web-based software that enables businesses to collect on-the-ground, real-time retail data and intelligence, today announced that its proprietary software is now available to any business seeking to better understand how effectively their in-store marketing plans are being executed.  GoSpotCheck's new technology promises to streamline in-store marketing operations for consumer product goods brands.

Additionally, the company announced today that former Coca-Cola Chief Marketing Officer, Sergio Zyman, is joining the company as an investor and advisor.

GoSpotCheck in the Retail Space
GoSpotCheck is an enterprise Software-as-a-Service web and mobile application for monitoring in-store retail activity. The smartphone application enables field based employees, from field representatives to merchandisers, to better capture and share intelligence while visiting various retail locations. The web based reporting dashboard, Mission Control™, enables managers to then view these insights in real-time, giving them better data from the field to improve decision making. GoSpotCheck's technology improves business processes by reducing both the amount of time spent processing reports from the field and the likelihood of human error from manual data entry. 

GoSpotCheck Introduces Mission ControlTM
GoSpotCheck's intuitive software, seamlessly integrated with an Android or iPhone app, allows any company's retail team member to participate in custom tailored "missions" set up by their managers. These missions consist of answering questions and taking pictures at locations that have been specified by a manager. The information gathered provides real-time store-level intelligence on how products, promotions and advertisements are being presented.

The data from these missions is available to clients in real-time through GoSpotCheck's proprietary reporting dashboard, Mission ControlTM. GoSpotCheck uses a number of tools to ensure that the data is accurate, including GPS tagging, time & date stamps on pictures, and a user's history.

CEO Matt Talbot said, "We are in the middle of an information transformation that is being set loose by mobile computing technology. Businesses now expect to get real-time insights into their operations, but without the necessary tools, it is just a fantasy. We enable these field team members to capture and share data in a seamless and natural way. We plan to be the go-to platform for businesses to understand their store-level operations. Our platform enables a new age of understanding for retailers and manufacturers to ensure that they maximize their profitability."

Sergio Zyman joins GoSpotCheck
Named one of the three great pitchmen of the 20th Century by TIME magazine, former Coca-Cola Chief Marketing Officer, Sergio Zyman is the Chairman and Founder of Zyman Group and has more than 30 years of marketing experience. The author of several books on marketing strategy, Zyman has also worked at PepsiCo and Proctor & Gamble. Zyman's knowledge and expertise will be invaluable as the company continues to adapt its technology and attract new customers.

Zyman recognized the vast market potential for GoSpotCheck's offering as companies spend an estimated $500 billion in trade promotions every year, and an additional $50 billion on in-store marketing materials.  However, the measurement tools have not changed in 30 years. The data GoSpotCheck provides allows brands access to incredibly detailed, accurate data so they can further take advantage of in-store opportunities.

Commenting on his appointment Zyman said, "Trade promotion management has largely remained a mystery as companies have had to rely on anecdotes from field representatives and brokers. The combination of verified data plus the speed in which GoSpotCheck provides results is truly a game changer. I would have equipped my team with GoSpotCheck at Coke, that's why I am putting my money and time behind this company."

Contacting GoSpotCheck
If you are interested in finding out more about GoSpotCheck or are interested in seeing a demonstration of the product, please visit www.gospotcheck.com. CEO Matt Talbot and Sergio Zyman are also available by request for interview and comment.

About GoSpotCheck
GoSpotCheck is a mobile technology startup founded in May 2011 in Denver, CO that provides data solutions for retail focused businesses. By leveraging the power of smartphone technology, GoSpotCheck provides meaningful data to businesses, faster than ever before. For additional information visit: www.gospotcheck.com.

SOURCE GoSpotCheck

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
SYS-CON Events announced today that TidalScale, a leading provider of systems and services, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. TidalScale has been involved in shaping the computing landscape. They've designed, developed and deployed some of the most important and successful systems and services in the history of the computing industry - internet, Ethernet, operating s...
SYS-CON Events announced today that Massive Networks, that helps your business operate seamlessly with fast, reliable, and secure internet and network solutions, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. As a premier telecommunications provider, Massive Networks is headquartered out of Louisville, Colorado. With years of experience under their belt, their team of...
SYS-CON Events announced today that IBM has been named “Diamond Sponsor” of SYS-CON's 21st Cloud Expo, which will take place on October 31 through November 2nd 2017 at the Santa Clara Convention Center in Santa Clara, California.
Infoblox delivers Actionable Network Intelligence to enterprise, government, and service provider customers around the world. They are the industry leader in DNS, DHCP, and IP address management, the category known as DDI. We empower thousands of organizations to control and secure their networks from the core-enabling them to increase efficiency and visibility, improve customer service, and meet compliance requirements.
SYS-CON Events announced today that TidalScale will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. TidalScale is the leading provider of Software-Defined Servers that bring flexibility to modern data centers by right-sizing servers on the fly to fit any data set or workload. TidalScale’s award-winning inverse hypervisor technology combines multiple commodity servers (including their ass...
As hybrid cloud becomes the de-facto standard mode of operation for most enterprises, new challenges arise on how to efficiently and economically share data across environments. In his session at 21st Cloud Expo, Dr. Allon Cohen, VP of Product at Elastifile, will explore new techniques and best practices that help enterprise IT benefit from the advantages of hybrid cloud environments by enabling data availability for both legacy enterprise and cloud-native mission critical applications. By rev...
Join IBM November 1 at 21st Cloud Expo at the Santa Clara Convention Center in Santa Clara, CA, and learn how IBM Watson can bring cognitive services and AI to intelligent, unmanned systems. Cognitive analysis impacts today’s systems with unparalleled ability that were previously available only to manned, back-end operations. Thanks to cloud processing, IBM Watson can bring cognitive services and AI to intelligent, unmanned systems. Imagine a robot vacuum that becomes your personal assistant tha...
As popularity of the smart home is growing and continues to go mainstream, technological factors play a greater role. The IoT protocol houses the interoperability battery consumption, security, and configuration of a smart home device, and it can be difficult for companies to choose the right kind for their product. For both DIY and professionally installed smart homes, developers need to consider each of these elements for their product to be successful in the market and current smart homes.
In his Opening Keynote at 21st Cloud Expo, John Considine, General Manager of IBM Cloud Infrastructure, will lead you through the exciting evolution of the cloud. He'll look at this major disruption from the perspective of technology, business models, and what this means for enterprises of all sizes. John Considine is General Manager of Cloud Infrastructure Services at IBM. In that role he is responsible for leading IBM’s public cloud infrastructure including strategy, development, and offering ...
SYS-CON Events announced today that N3N will exhibit at SYS-CON's @ThingsExpo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. N3N’s solutions increase the effectiveness of operations and control centers, increase the value of IoT investments, and facilitate real-time operational decision making. N3N enables operations teams with a four dimensional digital “big board” that consolidates real-time live video feeds alongside IoT sensor data a...
In a recent survey, Sumo Logic surveyed 1,500 customers who employ cloud services such as Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform (GCP). According to the survey, a quarter of the respondents have already deployed Docker containers and nearly as many (23 percent) are employing the AWS Lambda serverless computing framework. It’s clear: serverless is here to stay. The adoption does come with some needed changes, within both application development and operations. Tha...
SYS-CON Events announced today that Avere Systems, a leading provider of enterprise storage for the hybrid cloud, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Avere delivers a more modern architectural approach to storage that doesn't require the overprovisioning of storage capacity to achieve performance, overspending on expensive storage media for inactive data or the overbui...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
SYS-CON Events announced today that mruby Forum will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. mruby is the lightweight implementation of the Ruby language. We introduce mruby and the mruby IoT framework that enhances development productivity. For more information, visit http://forum.mruby.org/.
Digital transformation is changing the face of business. The IDC predicts that enterprises will commit to a massive new scale of digital transformation, to stake out leadership positions in the "digital transformation economy." Accordingly, attendees at the upcoming Cloud Expo | @ThingsExpo at the Santa Clara Convention Center in Santa Clara, CA, Oct 31-Nov 2, will find fresh new content in a new track called Enterprise Cloud & Digital Transformation.
SYS-CON Events announced today that NetApp has been named “Bronze Sponsor” of SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. NetApp is the data authority for hybrid cloud. NetApp provides a full range of hybrid cloud data services that simplify management of applications and data across cloud and on-premises environments to accelerate digital transformation. Together with their partners, NetApp emp...
Smart cities have the potential to change our lives at so many levels for citizens: less pollution, reduced parking obstacles, better health, education and more energy savings. Real-time data streaming and the Internet of Things (IoT) possess the power to turn this vision into a reality. However, most organizations today are building their data infrastructure to focus solely on addressing immediate business needs vs. a platform capable of quickly adapting emerging technologies to address future ...
Amazon is pursuing new markets and disrupting industries at an incredible pace. Almost every industry seems to be in its crosshairs. Companies and industries that once thought they were safe are now worried about being “Amazoned.”. The new watch word should be “Be afraid. Be very afraid.” In his session 21st Cloud Expo, Chris Kocher, a co-founder of Grey Heron, will address questions such as: What new areas is Amazon disrupting? How are they doing this? Where are they likely to go? What are th...
Most technology leaders, contemporary and from the hardware era, are reshaping their businesses to do software. They hope to capture value from emerging technologies such as IoT, SDN, and AI. Ultimately, irrespective of the vertical, it is about deriving value from independent software applications participating in an ecosystem as one comprehensive solution. In his session at @ThingsExpo, Kausik Sridhar, founder and CTO of Pulzze Systems, will discuss how given the magnitude of today's applicati...
Join IBM November 1 at 21st Cloud Expo at the Santa Clara Convention Center in Santa Clara, CA, and learn how IBM Watson can bring cognitive services and AI to intelligent, unmanned systems. Cognitive analysis impacts today’s systems with unparalleled ability that were previously available only to manned, back-end operations. Thanks to cloud processing, IBM Watson can bring cognitive services and AI to intelligent, unmanned systems. Imagine a robot vacuum that becomes your personal assistant th...