Welcome!

Mobile IoT Authors: Terry Ray, Elizabeth White, Liz McMillan, Dana Gardner, Pat Romanski

News Feed Item

Qualcomm Atheros and Cisco Announce Indoor Location Technology Collaboration

— Network and Mobile Technology Leaders Team to Deliver More Precise Service Discovery and Context Awareness for Indoor Environments —

SAN JOSE, Calif., Nov. 15, 2012 /PRNewswire-FirstCall/ -- Qualcomm Technologies, Inc. (QTI) today announced that its networking and connectivity subsidiary, Qualcomm Atheros, Inc., and Cisco, the worldwide leader in networking, are collaborating to accelerate indoor location services for public and private venues that utilize Cisco wireless infrastructure, to provide an unprecedented set of benefits to venue owners, application developers, mobile device and networking OEMs, and consumers. The combination of the Qualcomm IZat™ indoor location services platform and the Cisco "Connected Mobile Experience" solution will improve indoor location accuracy and enable service discovery and context awareness in some of the world's leading retail, travel and hospitality venues. The leadership positions of the Cisco enterprise wireless solution and Qualcomm mobile technology will accelerate market adoption and foster further technology innovation to grow the indoor location ecosystem.

Many connected consumers rely on their mobile devices and location-based apps for information, interaction and context. However, the majority of these apps and services are challenged in urban environments and indoors, where satellite systems are unable to provide location data. Together, Qualcomm Atheros and Cisco are focused on accelerating more precise indoor location capabilities and ensuring interoperability between their respective solutions in order to enhance service discovery, provide greater contextual awareness, and deliver a better experience in the world's leading venues.

"Qualcomm Atheros is enhancing the mobile experience by providing more precise context about who, and what, is nearby – in any environment," said Cormac Conroy, vice president, location products and technology, Qualcomm Atheros. "Working with Cisco to build an ecosystem of interoperable positioning technologies, we are creating new opportunities for mobile OEMs, operators and venues to roll out location-based services that deliver relevant and timely information to the customers they serve, whenever a smartphone based on the Qualcomm Snapdragon™ processor is near or within a Mobile Services Engine powered Wi-Fi network."

Qualcomm Atheros' location technologies have shipped in more than one billion devices operating in mobile networks worldwide. The company recently enhanced its IZat location platform to enable more precise positioning (within 3-5 meters) inside buildings to make indoor positioning more useful to consumers. Overcoming the traditional challenges of indoor positioning brings Qualcomm Atheros, Cisco and the industry one step closer to their goal of providing always-on location awareness in any environment.

Cisco Connected Mobile Experiences offers the first Wi-Fi Passpoint (HotSpot 2.0) solution to integrate indoor location and real-time analytic technologies to deliver personalized mobile services and content. The solution is built upon the Cisco Mobility Services Engine, the industry's only available technology that can leverage an existing access point infrastructure to determine indoor location for mobile devices. This solution enables app developers to leverage this contextual information to deploy mobile applications and services that engage the customer more effectively.

"We want to take the current popularity and reach of conventional outdoor navigation and location apps and extend it to indoor venues all over the world," said Sujai Hajela, vice president and general manager, wireless networking business unit, Cisco. "Combining the strengths of the leader in mobile-based positioning — Qualcomm Atheros — and our position as the leader in WLAN networking, creates new and exciting opportunities for our customers across industries such as retail, hospitality, entertainment, travel, healthcare and more. Together, we allow businesses to leverage the intelligence in their network and uncover additional revenue opportunities."

Working together, Cisco and Qualcomm Atheros will differentiate the indoor location experience in venues where Cisco network infrastructure and Qualcomm-enabled handsets are being used, and accelerate indoor location capabilities on mobile devices in popular venues around the world. For more information, please visit www.qca.qualcomm.com and www.cisco.com.

About Cisco

Cisco (NASDAQ: CSCO) is the worldwide leader in networking that transforms how people connect, communicate and collaborate. Information about Cisco can be found at www.cisco.com. For ongoing news, please go to newsroom.cisco.com.

About Qualcomm Technologies, Inc.

Qualcomm Technologies, Inc. (QTI), a wholly owned subsidiary of Qualcomm Incorporated (NASDAQ: QCOM), is redefining the way people incorpo­rate wireless devices and services into everyday life. QTI and its subsidiaries operate substantially all of Qualcomm's research and development activities, and product and services businesses, including Qualcomm's semiconductor business, QCT. QTI's developments enable opportunities across the wireless and wired value chains by making devices and networks faster, content richer and communications more personal and affordable to people everywhere. For more information, go to www.qualcomm.com.

Qualcomm Atheros is a trademark of Qualcomm Atheros Inc. Qualcomm, Snapdragon and IZat are trademarks of Qualcomm Incorporated. Wi-Fi is a registered trademark of the Wi-Fi Alliance. All other trademarks are the sole property of their respective owners.

Cisco and the Cisco logo are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. A listing of Cisco's trademarks can be found at www.cisco.com/go/trademarks. Third-party trademarks mentioned are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company.

Qualcomm Contacts:
Laurie Falconer, Qualcomm Atheros
Phone:  1-408-616-3036
Email:  [email protected]  

Tina Asmar, Corporate Communications
Phone:  1-858-845-5959
Email:  [email protected]

Warren Kneeshaw, Investor Relations
Phone:  1-858-658-4813
Email:  [email protected] 

 

SOURCE Qualcomm Technologies, Inc.; Cisco

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

IoT & Smart Cities Stories
The deluge of IoT sensor data collected from connected devices and the powerful AI required to make that data actionable are giving rise to a hybrid ecosystem in which cloud, on-prem and edge processes become interweaved. Attendees will learn how emerging composable infrastructure solutions deliver the adaptive architecture needed to manage this new data reality. Machine learning algorithms can better anticipate data storms and automate resources to support surges, including fully scalable GPU-c...
Machine learning has taken residence at our cities' cores and now we can finally have "smart cities." Cities are a collection of buildings made to provide the structure and safety necessary for people to function, create and survive. Buildings are a pool of ever-changing performance data from large automated systems such as heating and cooling to the people that live and work within them. Through machine learning, buildings can optimize performance, reduce costs, and improve occupant comfort by ...
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
René Bostic is the Technical VP of the IBM Cloud Unit in North America. Enjoying her career with IBM during the modern millennial technological era, she is an expert in cloud computing, DevOps and emerging cloud technologies such as Blockchain. Her strengths and core competencies include a proven record of accomplishments in consensus building at all levels to assess, plan, and implement enterprise and cloud computing solutions. René is a member of the Society of Women Engineers (SWE) and a m...
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
Predicting the future has never been more challenging - not because of the lack of data but because of the flood of ungoverned and risk laden information. Microsoft states that 2.5 exabytes of data are created every day. Expectations and reliance on data are being pushed to the limits, as demands around hybrid options continue to grow.
Digital Transformation and Disruption, Amazon Style - What You Can Learn. Chris Kocher is a co-founder of Grey Heron, a management and strategic marketing consulting firm. He has 25+ years in both strategic and hands-on operating experience helping executives and investors build revenues and shareholder value. He has consulted with over 130 companies on innovating with new business models, product strategies and monetization. Chris has held management positions at HP and Symantec in addition to ...
Enterprises have taken advantage of IoT to achieve important revenue and cost advantages. What is less apparent is how incumbent enterprises operating at scale have, following success with IoT, built analytic, operations management and software development capabilities - ranging from autonomous vehicles to manageable robotics installations. They have embraced these capabilities as if they were Silicon Valley startups.
As IoT continues to increase momentum, so does the associated risk. Secure Device Lifecycle Management (DLM) is ranked as one of the most important technology areas of IoT. Driving this trend is the realization that secure support for IoT devices provides companies the ability to deliver high-quality, reliable, secure offerings faster, create new revenue streams, and reduce support costs, all while building a competitive advantage in their markets. In this session, we will use customer use cases...