Welcome!

Mobile IoT Authors: Shelly Palmer, Yeshim Deniz, Liz McMillan, Ed Featherston, Carmen Gonzalez

Blog Feed Post

Will the Concept of Next Generation of Service Composition Networks Revolutionize Telco Market? (Disponible en Español)

NGSON: An Interesting Standardization Effort


When user generated content began to populate the Internet, and to generate the revolution of content related services, researches understood that user generated services could be the next step to continue such service evolution. Over the last decade standardization efforts have emerge to provide answers and architectural models; efforts like TMF SDF, OMA OSE, ATIS SON, ITU NGN SIDE, OPUCE, SOA and SPICE, can be considered as the more relevant. Recently the IEEE WG P1903 was created to develop the concept of NGSON (Next Generation of Service Overlay Networks), a previous concept, SON (Service Overlay Network), was formulated with the intention to integrate service aware1 technologies created by SOA and delivered over multiple networks using SDP, but the concept lacked some critical features like continuity of the service over multiple networks, or the presentation of content over different devices, considering multiple and diverse contexts of environments. NGSON promises that these features are going to be included, so is natural to think that this new architectural model can revolutionize the way that today the industry develops and delivers the service over Telecommunications networks, this concept can be conceived as a big umbrella that not only integrates service aware models but also will allow the Telcos through the use of a powerful network scheme to provide the first truly pervasive service. The convergence of services, models and technologies in Telecommunications has been well criticized in the past, is obvious that adoption of convergence models hasn’t been massive or enthusiastic; can this new concept become the answer for Telcos seeking to keep services converging over their roof?

 

NGSON Brings To the Table…

10-9-12 image.jpg

Image courtesy of Paola Buelvas ([email protected])


This concept can be thought as extra layer between the service and the network that today Telcos use to deliver service. What really calls the attention is that it allows the service provider to extend beyond its own network infrastructure to reach different networks, contents and even users. NGSON also includes three advance functionalities; Context Awareness, Dynamic Adaptation and Self-Organization. Context Awareness is a key tool for the service realization, it allows the network to evaluate the situational context of the user in multiple dimensions these being: the service, the user, the device and the network. The Dynamic Adaptation will allow the service to transcend beyond networks and devices (Total mobility) ensuring continuity. Self-Organization ensures that internal resources configuration of this new layer can adapt autonomously imitating the proved principle of resilience from the Internet. But what can you do with it? This architectural concept is divided in several layers and functions, investigation efforts and proof of concepts so far have focused on: User created service; the user choses from a list of services, those he wishes to be combined and delivered without having deep SW or telecommunication knowledge. As an option to provide temporal content storage and optimization functions providing core traffic offloading capabilities through its specialized layer that interfaces with the traditional transport networks. It also has been conceived as an option to aggregate Cloud computational resources. Finally, what I consider the one that generates more expectative is the possibility to provide a truly pervasive service; your identity, applications, contacts and preferences everywhere, in all your devices and without interruption.

 

The Technical Challenges Today

 

This effort is just starting and a lot remain to be done, given the current state of the art, the following challenges and work ahead needs to be considered to count with a complete technical proposal:

 

  1. Context Awareness feature must be used for traffic optimization delivery, P2P concepts can be integrated to optimize traffic movement through the network.
  2. The protocols to be executed in the different interfaces still unknown, but have to be compatible with the current service technologies in place.
  3. The layer that interfaces with the current Telco networks called the Delivery control plane hasn’t been completely developed; several issues and complexity definitions remain to be known.
  4. QoS transparently support is required throughout the different interfaces and layers of the model, needless to say how challenging this might be in some networks.
  5. Easy integration with Telco networks; the interconnection not only has to be possible, but has to be simple and very fast to deploy.

 

The Problems of the Past Could be Problems of Today

 

The industry has tried through different approaches to regain the user attention lost against the Internet content providers, the barriers of adoption faced by those different approaches are well known, let me summarize those barriers that I can recognize for NGSON and contrast it against its objectives and architecture definition:

 

  1. Failure to attract critical mass of applications developers for the Telecom service: The NGSON through its Service control layer that includes discovery, integration composition and routing seem to address this issue, but again without knowing the complexity definitions and compatibility with existing service platforms it’s difficult to forecast the success.
  2. Complexity of the model or service architecture: there are several dimensions of complexity to consider; for the model itself, for application developers, for integration with the existent service technologies, complexity to commercialize the model and to integrate it to the network of Telcos. Although the model seems to be realizable and simple enough at a high level to provide planning for growing and maintenance activities, the current information makes it hard to conclude if complexity will ruin the party.
  3. Compatibility: The dimensions to be compatible with are; current content providers and service platforms. Control protocols and signaling schemes both for user content delivery and control of resources and coordination among functional entities. Within current transport networks, again the communication protocols play a key role; it must also consider the negotiation of capabilities and resources for all possible transport networks. For this consideration NGSON implements in a separate way, a control plane for the service, another plane for unified signaling control and a different one for control of the media bearers, this is definitely one of the strongest points of this functional architecture.
  4. Time to market: When talking about adoption of new network infrastructure for service delivery (e.g WCDMA or LTE) is quite understandable that Telcos take their time, and even desirable that standardization bodies also pace their work. But when talking about the service creation infrastructure, time is a critical factor, if there isn’t a quick path of release and availability, the whole concept can be invalidated by a new service paradigm developed by industries less bound by convergence and complexity. NGSON doesn’t count with any advantages here.
  5. Services/Applications/Hooks: It has been proved that Telcos normally do not “nailed it”, when it comes to service creation, so this time around collaborative efforts must be convened, Internet innovators, young developers, content giants and groups of users must be called to make part of the service layer planning department. As usual, it seems very hard to find real collaborative efforts for NGSON, and no initiative is well known and strong enough to be taken into account for existing service aware technologies.

 

One of the main objectives of NGSON is to beneficiate, Content providers, Service Providers and users, the problem is that there seems to be a gap between the concept development and the communication of value to the possible key stakeholders, someone in the industry should bridge this gap.

 

What should the Industry do  to Ensure Success?

 

Considering the huge potential this concept holds to provide the jump towards a new type of service for Telecommunication companies, and as a fan of technology, a professional of the industry and as a plain user, in my opinion this should the action plan for the industry:

 

  • Take full advantage of advance features, this means in the short term, integrating under the technical functional concepts of EPC 4G, the various access technologies available, considering that one access technology would not reach as many users as all of them combined.
  • Cannot be timid when it comes to displaying the capabilities of the architecture, in other words Telcos must give away the power of service creation to those who can execute it to the best this concept can provide.
  • Industry must take the risk, different economy indicators are not favorable for Telcos anymore, ARPU continue to decline, and network usage spikes beyond reasonable network growing, It’s time!
  • I’m not sure if everyone is convinced about services created by the user, but if the industry really believes that this could be the evolution path of the service, we need to start generating information about it, to explain it in a different way, the commercial conditions must be properly set.

 

I see this concept as an interesting opportunity that will provide the Telcos enough arguments for the first time to give away the control of service offering, ensuring economic survival and at the same time evolving towards the next phase of services.

 

Final Remarks


So rephrasing the question that frames this blog: Would the new concept of service creation really revolutionize the industry? To the best of my understanding the NGSON is a well-conceived technical concept that overcomes several flaws of early approximations, has all the necessary components to be innovative and to become successful.

 

But, the cold truth is that still a lot of work to be done, various barriers faced by unified frameworks in the past still present today, industry leaders remain distant to the need of a new approach to the service, in other words innovators roles that could take us the next level remain vacant. In conclusion is a very interesting concept with huge potential, which has to overcome several non-trivial challenges but still have some time to accomplish its objective. As a user and fan of Telecommunications I really would like to see the realization of the service as promised by this interesting effort.

 

For more, follow me, @jomaguo

 

Read this post in Spanish

 

  1. The concept of service awareness is a paradigm that conceives the service composition through high level functional blocks that abstract the complexity of lower transport and delivery layers

 

Read the original blog entry...

More Stories By Deborah Strickland

The articles presented here are blog posts from members of our Service Provider Mobility community. Deborah Strickland is a Web and Social Media Program Manager at Cisco. Follow us on Twitter @CiscoSPMobility.

@ThingsExpo Stories
"When we talk about cloud without compromise what we're talking about is that when people think about 'I need the flexibility of the cloud' - it's the ability to create applications and run them in a cloud environment that's far more flexible,” explained Matthew Finnie, CTO of Interoute, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
SYS-CON Events announced today that Silicon India has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Published in Silicon Valley, Silicon India magazine is the premiere platform for CIOs to discuss their innovative enterprise solutions and allows IT vendors to learn about new solutions that can help grow their business.
The Internet giants are fully embracing AI. All the services they offer to their customers are aimed at drawing a map of the world with the data they get. The AIs from these companies are used to build disruptive approaches that cannot be used by established enterprises, which are threatened by these disruptions. However, most leaders underestimate the effect this will have on their businesses. In his session at 21st Cloud Expo, Rene Buest, Director Market Research & Technology Evangelism at Ara...
Amazon started as an online bookseller 20 years ago. Since then, it has evolved into a technology juggernaut that has disrupted multiple markets and industries and touches many aspects of our lives. It is a relentless technology and business model innovator driving disruption throughout numerous ecosystems. Amazon’s AWS revenues alone are approaching $16B a year making it one of the largest IT companies in the world. With dominant offerings in Cloud, IoT, eCommerce, Big Data, AI, Digital Assista...
The current age of digital transformation means that IT organizations must adapt their toolset to cover all digital experiences, beyond just the end users’. Today’s businesses can no longer focus solely on the digital interactions they manage with employees or customers; they must now contend with non-traditional factors. Whether it's the power of brand to make or break a company, the need to monitor across all locations 24/7, or the ability to proactively resolve issues, companies must adapt to...
"MobiDev is a Ukraine-based software development company. We do mobile development, and we're specialists in that. But we do full stack software development for entrepreneurs, for emerging companies, and for enterprise ventures," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
SYS-CON Events announced today that TMC has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo and Big Data at Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Global buyers rely on TMC’s content-driven marketplaces to make purchase decisions and navigate markets. Learn how we can help you reach your marketing goals.
SYS-CON Events announced today that TechTarget has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. TechTarget storage websites are the best online information resource for news, tips and expert advice for the storage, backup and disaster recovery markets.
SYS-CON Events announced today that Telecom Reseller has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
Artificial intelligence, machine learning, neural networks. We’re in the midst of a wave of excitement around AI such as hasn’t been seen for a few decades. But those previous periods of inflated expectations led to troughs of disappointment. Will this time be different? Most likely. Applications of AI such as predictive analytics are already decreasing costs and improving reliability of industrial machinery. Furthermore, the funding and research going into AI now comes from a wide range of com...
SYS-CON Events announced today that Ayehu will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on October 31 - November 2, 2017 at the Santa Clara Convention Center in Santa Clara California. Ayehu provides IT Process Automation & Orchestration solutions for IT and Security professionals to identify and resolve critical incidents and enable rapid containment, eradication, and recovery from cyber security breaches. Ayehu provides customers greater control over IT infras...
SYS-CON Events announced today that MobiDev, a client-oriented software development company, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business...
SYS-CON Events announced today that Conference Guru has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. A valuable conference experience generates new contacts, sales leads, potential strategic partners and potential investors; helps gather competitive intelligence and even provides inspiration for new products and services. Conference Guru works with conference organi...
SYS-CON Events announced today that GrapeUp, the leading provider of rapid product development at the speed of business, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Grape Up is a software company, specialized in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market acr...
In this presentation, Striim CTO and founder Steve Wilkes will discuss practical strategies for counteracting fraud and cyberattacks by leveraging real-time streaming analytics. In his session at @ThingsExpo, Steve Wilkes, Founder and Chief Technology Officer at Striim, will provide a detailed look into leveraging streaming data management to correlate events in real time, and identify potential breaches across IoT and non-IoT systems throughout the enterprise. Strategies for processing massive ...
Internet of @ThingsExpo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devic...
SYS-CON Events announced today that Cloud Academy named "Bronze Sponsor" of 21st International Cloud Expo which will take place October 31 - November 2, 2017 at the Santa Clara Convention Center in Santa Clara, CA. Cloud Academy is the industry’s most innovative, vendor-neutral cloud technology training platform. Cloud Academy provides continuous learning solutions for individuals and enterprise teams for Amazon Web Services, Microsoft Azure, Google Cloud Platform, and the most popular cloud com...
SYS-CON Events announced today that CA Technologies has been named "Platinum Sponsor" of SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business - from apparel to energy - is being rewritten by software. From planning to development to management to security, CA creates software that fuels transformation for companies in the applic...
The current age of digital transformation means that IT organizations must adapt their toolset to cover all digital experiences, beyond just the end users’. Today’s businesses can no longer focus solely on the digital interactions they manage with employees or customers; they must now contend with non-traditional factors. Whether it's the power of brand to make or break a company, the need to monitor across all locations 24/7, or the ability to proactively resolve issues, companies must adapt to...
SYS-CON Events announced today that IBM has been named “Diamond Sponsor” of SYS-CON's 21st Cloud Expo, which will take place on October 31 through November 2nd 2017 at the Santa Clara Convention Center in Santa Clara, California.