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Mobile IoT: Press Release

The Future Web Is Mobile

T-Venture and Creathor Venture invest in Mobile Cloud Software Platform Netbiscuits

T-Venture, the venture capital arm of Deutsche Telekom, and Creathor Venture provide Netbiscuits with expansion capital of several million Euro. The investment allows Netbiscuits to take the company’s growth strategy for the USA to the next level and expand business in core markets in Europe and Asia. Additional extension of Netbiscuits’ global partner program and further investment in technology innovation and enhancements will back up the company’s ambitious growth strategy.

Netbiscuits enables its customers to develop, publish and monetize cross-platform mobile websites and apps. The company’s feature-rich, enterprise-class mobile cloud software platform serves the mobile web programs for premium commerce and retail companies, publishers and advertisers in a software-as-a-service mode. The broad customer base spans across the online, media and entertainment industry and innovative agencies. Amongst them are leading global brands such as eBay, Axel Springer Group, Time Inc., Universal Music Group, MTV Networks, Home Shopping Network, Sears Holdings, RTL Television, Spiegel Online as well as SapientNitro, Publicis, Razorfish and Ogilvy.

“We are very happy that we are able to support Netbiscuits with the investment from T-Venture,” says Thomas Kiessling, Chief Products and Innovation Officer, Deutsche Telekom. “Mobile Internet is a very important growth field of Deutsche Telekom and the investment in one of the worldwide leading Mobile Development and Publishing Platforms will enhance the power of innovation both for Deutsche Telekom and for Netbiscuits.”

“We have been enthusiastic over the last years to support and invest in the build-up of Netbiscuits as a focused and profitable global software business”, says Ingo Franz, Managing Director of Creathor Venture. “With our and T-Venture’s additional investment we are convinced that Netbiscuits will extend its leading position in the center of the flourishing ecosystem of mobile publishers, merchants and advertisers and will be able to realize its enormous international potential.

“The investment of T-Venture and Creathor Venture is a great validation for our rapidly growing business and will strongly support our ambitious growth plans in the booming mobile web market”, says Michael Neidhoefer, CEO of Netbiscuits. “The investment shows that our offering and leading market position is recognized by global brands. Right in time when the adoption of the mobile Internet has arrived in the mass market, we will put the fresh money to work to globally expand our business further, to maintain our technology lead and to push our pipeline of new products.”

Netbiscuits was founded by Michael Neidhoefer, Guido Moggert, Christian Reitz and Martin Suess. The company has been backed since 2007 by Creathor Venture, a leading German venture capital firm. Today, Netbiscuits has around 90 employees and runs offices in Germany, the USA, the UK and Singapore.

With more than 10,000 mobile sites and apps enabled, Netbiscuits is deeply stitched into the DNA of the mobile web. Today the cloud software platform facilitates mobile services in 50+ countries and serves more than 4.4 billion mobile page content requests each month.

About Netbiscuits
Netbiscuits enables you to develop, publish and monetize cross-platform mobile sites and apps.
Our world leading cloud software platform serves the mobile Internet services for premium online, media and retail companies such as eBay, Universal Music, MTV Networks, HSN and Axel Springer, as well as leading agencies such as SapientNitro, Publicis, Razorfish and Ogilvy. Globally Netbiscuits processes more than 4.4 billion mobile page and content requests for its customers each month. Founded in 2000, the company has 90 employees in the USA, Germany, UK and Singapore.
The award winning Netbiscuits platform is available as a cloud-based software service (SaaS). At www.netbiscuits.com all tools, interfaces and mobile enabling technologies are provided to develop, publish, monitor, and monetize professional mobile web applications. By using Netbiscuits, media companies, agencies, retailers, brand owners, developers, and service providers achieve a faster path to profit from their mobile Internet programs.

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Digital marketing professional with 10+ years experience in shaping B2B SaaS platforms via relevant content, outstanding product experiences and great customer success management.

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